BlogHer Style at LOFT

BlogHer Style at LOFT slideshow

Girlymama’s Blogher Style event at Ann Taylor LOFT in Paoli was an event made-for-reality TV. With about 2 hours to chat, peruse, select, mix and match, try on, mix and match, try on, rush back to racks for more, get and give opinions, accessorize, ask for help, mix and match, try on… the bloggers attending bonded and shopped with great success.

LOFT opened their doors to the private party and provided snacks and branded waters while the girls grabbed outfit after outfit and top after top to try.

The most popular product of the night? jeggings. 5 of the 9 bloggers in attendance bought these same jeans/leggings combo bottoms. And my most exciting grab of the evening? In the swag bag was a Kymaro Rechargeable Hair Straightener. A travel flat iron is, like, heaven, to someone with friz like mine this summer!

In attendance at the event: Colleen of Classy Mommy, Kelly of The Centsible Life, Jo-Lynne from Musings of a Housewife, Mindi from Moms Need to Know, Sarah from Water Water Everywhere (who’s pictures are featured above), Shannon from Philly Burb Moms, Whitney from Mommies with Style, Julie from Just Precious, and our fashionista hostess, Melissa of Girlymama.

Many thanks to Girlymama Melissa for coordinating the Blogher Style event at Loft. And to the ladies of Loft for opening their fitting room to our excitement. Kendra Scott Jewelry, Ellington Handbags, Barista Bath and Beauty, Kymaro, and generously provided products for our gift bags. I was given a discount for attending and shopping, as well as a $20 gift card.

BlogHer Style attendees can link their posts here:

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Colleen Kennedy is the sales and project manager for Philly Social Media Moms as well as the gal behind the popular food blog, Souffle Bombay. On her site you will find memorable dishes, cocktails, and food gifts anyone can make. She also features tips for cooking with kids along with her 11-year-old daughter, Samantha. Colleen is a longtime resident of Bucks County, PA, where she resides with her husband and two children.

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